Empowering Your Small
Craft Business Together
The helping hand you need to take your craft business to the next level
Introducing Haud Works
Have you started an Etsy store, but the customers just aren’t coming?
Maybe you feel like you’re doing everything right - SEO, good photos - but you’re just not getting the payoff…
Maybe you’ve had years of success, but sales have stagnated and you’re not sure where to go from here.
You’re in the right place.
We’ll work out what makes your brand tick, how to position your brand to attract more customers, and how you can get ahead of your competitors in a competitive landscape.
Stuck on the visuals? We also design logos, brand books and ensure your brand looks exactly as you always imagined.
Our Services
This list is not exhaustive. No project is too big or too small, and we’re interested in working with you, wherever you are on your journey.
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Brand Mission, Vision, and Values
Unique selling proposition (USP) and Value Proposition
Target Customer and Detailed Customer Personas
Brand Voice, Tone, and Messaging
Business Name & Slogan Ideas
Customer Journey Mapping
Detailed Market Research
Competitive Analysis
Brand Positioning
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Logo Design
Art direction
Re-brands
Brand Book Design
Typography
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Website Analysis (Landing Page + Product Pages)
Product development
Competitive analysis
Multi-channel selling
How to pick the right craft fairs and events
Business networking
Ecommerce and selling online
Picking the right software
Automating processes
Setting up your small business
Free consultations
If you’re curious about how to grow your craft business, start here. This no-obligation 30-minute consultation has no strings attached - we’ll listen to where you are now, discuss your goals, and outline the kind of strategic, brand or creative direction that might help you.
Best Selling Packages
Book a consultation
Ready to take the next step?
Scheduling a consulting session with us is as easy as a few clicks.
Consultations are virtual by default, but in-person sessions in central London are available on request.
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![Logo of The Hartwick Crafters featuring a sailing ship inside a circular border.]()
Hand Drawn Logos
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![Text explaining the concepts of mission, vision, and values in an organizational context.]()
Mission, Vision and Values
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![Comparison table listing features of two competitors, one emphasizing bespoke commissions, quality website, themed drops, curated collection, and events; and the other offering wide product range, charitable donations, affordable pricing, and shopping directly from maker.]()
Strategic Reports
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Colour Palettes
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![The Haud wordmark logo]()
Wordmark Logos
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![Presentation slide titled 'The Haud,' featuring contact information and a website address. Another slide discusses experience economy, bespoke commissions, and the future of interior design with fabric textures.]()
Beautifully presented as a pitch deck and long format paper
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![Slide with the text 'Heading', 'Subheading', and 'Body' in large black fonts on a white background.]()
Typography
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!